1112 Level M Business T1 closing rewrite Solutions jack 1 of 17 Term 1 Final Revision musical composition Solutions Level M Business Studies Final 7th declination: 2 p.m. 4 p.m. (one multiple pick paper and two written papers) Term 1 veridical: Chapters 1 8: points 1 61. Study all these concepts exhaustively in consecrate to be well-prepared for the final exam. Further call for of all the points analyze in Term 1 leave alone guarantee a high mark. Revision 1. The importance of marketing Ref.: Section 1.1 & 1.2 a) draw marketing. Marketing is the process of identifying, anticipating, and satisfying consumers requirements profitably. b) wherefore is marketing all-important(prenominal)? Marketing is a very important expression of every lineage, as it involves developing the products or supporters that customers want, pricing the products or goods correctly, making the products or services readily getable to the customers and promoting the product or servi ce which convinces customers that the product or service is preferable to its competition. In narrate to be successful, a clientele must offer products as solutions to clients wants. This will then comfort induce taxation enhancement and increase market share, helping the beau monde meet its marketing (and overall business) objectives. 2. Marketing objectives Ref.: Section 1.
3 arguing four marketing objectives, providing an example of each. affix/ champion the firmlys share of the market; e.g., achieve 15% offset in overall sales by 2012 contract bare-ass products; e.g., develop modified products whi ch can appeal to lively markets Increase p! rofits through increases in sales revenue; e.g., generate new business inwardly existing accounts for a 10% increase in total sales revenue within one year Target new markets; e.g., by diversifying / wretched into overseas markets The marketing mix Ref.: Section 1.6 pose and relieve the elements of the marketing mix. The marketing mix is the combination of decisions that a business makes regarding the product, price, promotion and place...If you want to get a luxuriant essay, order it on our website: BestEssayCheap.com
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